In August of 2009 before I even knew what SEO was a customer who was a tourist in Costa Rica asked me who did our SEO. I had no idea what he was talking about because we had no website but our daily posting and interaction with our following placed us to the top of Google’s results for the query “sports bar costa rica”. This is a snippet from a recent article I read on Social Media that I thought business people can get a great lot of value from reading.
You’re on social media because, among other possible reasons, you want to drive visitors to your business website. It’s a good goal, and social media outreach is a handy technique for it. It’s all a matter of how you do it.
Social media is primarily meant to be a place for conversations and relationship building. That’s its main purpose, but that doesn’t mean it can’t bring website traffic, too.
Read more at the B2C website.